Real project by NextVision Studio
The Macaron Boutique Product Video
A social video created in Alicante around French elegance, colour, coffee and the small details that made The Macaron Boutique feel special.
- Client
- The Macaron Boutique
- Location
- Alicante, Spain
- Project
- Product video and short-form social content
- Date
- 2025
The brief
What the project needed to achieve
This was a self-started international project. While travelling in Alicante, I reached out to a business whose atmosphere and products stood out. There was no long production brief to follow, so the creative direction had to be found on location and shaped quickly around the space, the macarons and the boutique’s French character.
The work
What I created
Deliverables
- One polished short-form video for social media
- A visual story built around the macarons, coffee and boutique details
- A calm, elegant rhythm with carefully framed static compositions
- A finished piece designed to make the place feel worth visiting
Production choices
- 35mm and 56mm lenses for detail, texture and compressed perspective
- Gimbal movement used selectively to keep the video smooth and refined
- Shot choices developed on location instead of from a fixed shot list
- Colour and pacing shaped around French elegance and the products’ natural palette
Watch the work
Macaron Boutique Promo
The result
A finished story that feels like the client
The finished short combined precise compositions, gentle movement and rhythmic editing to make the products and space feel memorable. The client was satisfied with the result, and the project confirmed how much I enjoy creating visual work for international businesses.
Client feedback
The client was pleased with the finished social video and the creative direction developed on location.
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Need content with a clear purpose?
See the relevant service or send a short brief. I will recommend the simplest production plan for the result you want.